The Growth Bites Podcast

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The Growth Bites Podcast

Latest Episode

Guest: Adam Oldfield

Ever feel like you’re scrolling through hundreds of metres of content daily? Adam Oldfield, CEO and founder of Force24, shares how brands can stand out in a crowded digital landscape. In this episode, Adam reveals the secrets to making automation work smarter (not harder) for recruitment companies. He dives into how to nurture contacts, personalise your marketing, and build a brand presence that doesn’t just compete – it resonates.

Tune in to hear why Adam believes automation isn’t just a tool but a way to empower marketers to work strategically, leverage data, and connect on a personal level.

 

Listen to the full episode here.

 

About the Podcast

Welcome to the Growth Bites Podcast, where our very own, Jo Perrotta, sits down for some heart-to-heart chats with industry leaders, as they share lessons, learnings and laughs (the new ‘live laugh love’).

Join Jo as she uncovers the secrets of their success, one growth bite at a time. From the vast potential of marketing technology to the trials and tribulations of business leadership. Grab a cuppa and listen up, you don’t want to miss this.

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Meet the Host

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Jo Perrotta

Managing Director, Marmalade Marketing

Founder and Managing Director of Marmalade Marketing, Jo Perrotta is a powerhouse in building and executing marketing strategies for businesses in recruitment and beyond. With an extensive track record spanning over 20 years, Jo has done and seen it all. In her previous roles, from Marketing Manager in the charity sector to Head of Marketing for an international recruitment business, she has built marketing functions from the ground up - and has the battle scars to prove it. Spearheading Marmalade Marketing into its 7th year, Jo’s on a mission to shape how technology and creativity revolutionise revenue-generating marketing.On the Growth Bites podcast, Jo gets to the warts-and-all details with directors, owners and founders on what it takes to scale a business for success.

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