The Growth Bites Podcast

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The Growth Bites Podcast

Latest Episode

Guest: Jeanette Barrowcliffe

In this episode of Growth Bites, Jo is joined by Jeanette Barrowcliffe, Finance Director and co-owner of Meridian Business Support - one of the UK’s largest independent multi-sector recruitment agencies.

With nearly three decades in recruitment and two MBOs under her belt, Jeanette brings a sharp, no-nonsense perspective to what it really takes to scale sustainably. From navigating economic uncertainty to making smart tech investments, this episode is packed with insight for recruitment leaders who want to grow, without losing control of the numbers.

She shares how Meridian has weathered tough market conditions, why cash flow is still king, and the metrics that matter when making high-stakes business decisions. Jeanette also talks about the evolving role of finance in recruitment businesses and what founders need to understand before diving into M&A.



Listen to the full episode here.

 

About the Podcast

Welcome to the Growth Bites Podcast, where our very own, Jo Perrotta, sits down for some heart-to-heart chats with industry leaders, as they share lessons, learnings and laughs (the new ‘live laugh love’).

Join Jo as she uncovers the secrets of their success, one growth bite at a time. From the vast potential of marketing technology to the trials and tribulations of business leadership. Grab a cuppa and listen up, you don’t want to miss this.

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Meet the Host

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Jo Perrotta

Managing Director, Marmalade Marketing

Founder and Managing Director of Marmalade Marketing, Jo Perrotta is a powerhouse in building and executing marketing strategies for businesses in recruitment and beyond. With an extensive track record spanning over 20 years, Jo has done and seen it all. In her previous roles, from Marketing Manager in the charity sector to Head of Marketing for an international recruitment business, she has built marketing functions from the ground up - and has the battle scars to prove it. Spearheading Marmalade Marketing into its 7th year, Jo’s on a mission to shape how technology and creativity revolutionise revenue-generating marketing.On the Growth Bites podcast, Jo gets to the warts-and-all details with directors, owners and founders on what it takes to scale a business for success.

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