The Growth Bites Podcast S4 Ep 3
Martin Bramall
How to Attract More Candidates, Cut Admin & Hire Smarter
In this episode of Growth Bites, Martin Bramall from Idibu shares how recruitment businesses can improve candidate attraction, reduce admin and use technology to drive better hiring outcomes.
What you'll learn:
- Why candidate attraction now needs a marketing mindset.
- How to reduce recruiter admin and speed up hiring.
- Which recruitment metrics actually matter.
- How to introduce new technology so teams actually use it.
- How to prepare your recruitment business for AI.
Listen to the full episode to hear Martin's insights on building a more efficient, data-driven recruitment business.
Meet our Guest
Martin Bramall
Chief Growth Officer and Co-Founder
Martin Bramall is the Chief Growth Officer and Co-Founder of idibu, a job distribution platform that helps recruitment agencies attract and manage candidates more efficiently.
Originally from Wigan, Martin moved to Barcelona in 2003 and co-founded idibu in 2007. Since then, he has held several senior positions within the business, including Account Director and Managing Director, before stepping into his current role as Chief Growth Officer in 2023.
With a career spanning PR, sales, technology and recruitment software, Martin brings a wealth of experience in business growth and recruitment technology. He is passionate about helping recruitment businesses improve their online job advertising, streamline application management and make better use of technology to attract the right candidates.








