Automation and Technology

Monetise your CRM with smart, scalable marketing

Unlock Value from the Data You Already Own

 

You've probably got thousands of contacts in your CRM. But how many of them are actually hearing from you?

We see it all the time! Outdated records, inconsistent follow-ups, no visibility on what's working and marketing left doing everything manually.

Our automation and technology services fix that. We help recruitment businesses use the data they already have to generate leads, improve consistency and free up internal teams.

Here's what that looks like in practice:

  • Regular, personalised comms going to your database
  • Reactivation campaigns that wake up old clients and candidates
  • Ongoing nurture flows to keep your agency front-of-mind
  • Clear reporting to track what's landing, converting and worth repeating
  • Segmented journeys built around role, behaviour or lifecycle stage

You don't need more tools, you just need better use of the ones you've already got.


Proven Experience with the Tools You Use

We've helped businesses of all sizes get real results using platforms including:

hubspot5453.logowik.com
HubSpot

HubSpot provides a centralised platform where your sales and marketing data, along with customer information, is consolidated.

As HubSpot Solutions Partners, we'll help you maximise the value and success of your HubSpot implementation, ensuring it is aligned to your business goals.

Read more

23etcvgufq4uhjzwdf3tvwtq7igw
Bullhorn Automation

Bullhorn Automation (formerly Herefish) enables recruitment agencies to engage with candidates, clients, and consultants at scale without the manual workload.

With our experience implementing and optimising Bullhorn Automation, we help you build workflows that nurture relationships, reduce admin, and unlock value from your existing Bullhorn CRM data.

idceY5e1IE_1750682449310
Force24

Force24 is a marketing automation platform built for speed, segmentation, and scale.

We support recruitment agencies in using Force24 to deliver highly personalised, automated campaigns that drive candidate and client engagement, while ensuring your data and journeys are structured to generate results.

Want to automate your comms but not sure where to begin?

Start with our Automation Audit. We'll review what you've already got in place, flag missed opportunities and give you a clear set of next steps.

What Our Customers Say

We were doing everything manually. Marmalade built automations that now run in the background and bring in leads every single week.
Marketing Manager
The audit was straightforward and really clear. We walked away with a proper plan and things we can action immediately. Exactly what we needed.
Director of Marketing

Get in touch today!

It only takes a few moments to complete the form.