Branding and Design

Your brand, elevated.

Wondering if your branding could be clearer or more impactful? Maybe you're starting from scratch and need expert guidance. The good news is that we can help with that, and more!

Our branding and design services are here to refine your brand's message and appearance, ensuring you stand out. With extensive experience in the recruitment industry, we know exactly what works. Explore how our targeted workshops, bespoke content creation, and strategic marketing can elevate your brand.

83zero's Brand Refresh Journey with Marmalade Marketing

83zero launched its new identity to fantastic reviews from clients, candidates, and its internal teams. The refreshed brand sparked renewed interest in its markets, helping to attract a higher calibre of candidates and engagements from exciting companies across the sector.

"You guys absolutely nailed it, I haven't felt the way I did earlier today about marketing for a long time. Marmalade made that happen!"

James Money, Key Enterprise Accounts Director, 83zero

Brand Workshop

The "Who, what and why"

Our branding services kick-off with a virtual or offsite workshop involving our marketing experts and your leadership team. This session explores your business offerings, customers, and competitors.

Through this research, we craft a compelling brand strategy, tailored to launch your new brand or revitalise an existing one. The outcome is a robust go-to-market strategy that strengthens and builds your business’s brand presence.

Launch

is your brand Market-ready?

Starting a recruitment company is daunting, especially when considering the importance of branding and its presentation. A strong brand, from the start, is crucial for making a lasting impression and standing out in the market.

We help early-stage recruitment companies build memorable and unique branding that resonates. By shaping your words, imagery, and branding, we showcase your story effectively ensuring your company is market-ready.

Following a comprehensive workshop, we will develop all the sales enablement and marketing materials you need to launch your brand to the world, benefiting your clients, candidates and potential consultants.

Rebrand

Are you ready for a transformation?

That’s the key here - a rebrand isn't just a facelift; it's a full-blown, turn-the-tables transformation.

We're talking about a comprehensive brand overhaul – from a deep dive into your brand's DNA to unleashing a visual identity that is as bold as it is brilliant.

Brand Retouch

small changes for a big impact

Sometimes, all your brand needs is a subtle retouch to reconnect with your audience. Our brand retouching services are designed to fine-tune your brand's look and feel, enhancing its strengths and addressing any areas that need improvement.

This could range from a slight logo modification to a colour scheme update. We ensure that every retouch strengthens your brand's appeal and market position.

Product You

Let's productise your service

One of the strongest ways to sell your service is to package it into a product. This streamlined presentation makes your services easily understandable and distinct in the market.

Are you already selling retained projects? Great! We can help bring those stories to life with case studies and showcase the impact of your work.

It might be that you want to sell Statement of Works, RPO or mini-RPO to your clients and we can bring all of that together through fine-tuned messaging and marketing perspective.

This can take the form of ways of working images, infographics, videos, and social content all generated from our 100+ years of experience in the recruitment sector.

Sales Ready

enhance your sales materials

Are your marketing materials as strong as your sales process? Do they accurately represent your service, team, and business at a world-class level?

At Marmalade, we specialise in upgrading your sales documents and presentations to ensure they meet your standards and exceed client expectations. While these enhancements may not directly win you work, they will undoubtedly support your efforts and foster trust with potential clients. We're here to help you build that credibility with professionally crafted sales credentials essential for your team.

Photography

A picture speaks a thousand words

So let's make sure they're the right ones. From professional new headshots to capturing, vibrant team photos, or genuine candid moments, we highlight your brand’s best angles on camera.

Whether you need us on-site or in-studio, we guarantee your images will be striking and impactful.

Videography

Lights, camera, action!

In an increasingly visual online world, capturing your audience's attention is more crucial than ever. Let us help you make a standout impact with video.

At Marmalade Marketing, we specialise in bringing your brand's story to life, drawing in viewers and converting them into potential customers. From team-building days to heartfelt testimonials, we ensure your message resonates loudly and clearly.

Graphics and Animation

Let's keep it moving

Attention spans are shorter (thanks, TikTok), and you’ve got 10 seconds to grab them, so we put your content front and centre.

Whether you need a highlight reel, motion graphics, or even GIFs, our creative team brings your vision to life to make sure your brand leaves a lasting impression.

"Our rebranding experience has been transformative. Our branding now exudes strength in both messaging and design. The brand has helped us differentiate ourselves and earn the trust of our clients. Most importantly, our entire team is now proud of the brand and is wholly aligned with our mission, which permeates every facet of our work".

James Leighton

Founder, Andersen James

"Marmalade Marketing's sales enablement materials have been incredibly impactful for us. Their designs not only showcase our services in the best light possible but also elevate our brand, allowing us to stand out in a crowded marketplace. We've received fantastic feedback from potential clients, and their materials have played a significant role in closing several deals. We couldn't be happier with the results and highly recommend Marmalade Marketing to anyone looking to take their sales efforts to the next level."

Daniel Burn

Head of Sales, Payme

"From the first 5 minutes on an introductory call with Jo, I knew Marmalade Marketing were the right fit for Taskmaster. Often, there is little that is truly unique about a recruiter, so digging for the nuggets of gold to perfectly position a brand in a busy marketplace is no easy task. However, through a streamlined scoping session that cut through the fluff, the team provided us with the perfect playbook to start "glowing up" our somewhat dated brand. The team collectively are a force - complementary skills and perspectives that help shape a direction. They're also easy to deal with and are fully emotionally invested in the journey and the destination. Marmalade Marketing has proved to be a great asset and has started to make the Taskmaster brand look how it makes every one of the loyal team at TaskMaster feel."