The Growth Bites Podcast S1 E5

Paul Rawson
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Fundamentals Never Change

 

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About this episode

In this episode of Growth Bites, Jo Perrotta speaks with Paul Rawson, a recruitment marketing consultant, about why marketing fundamentals still matter as technology changes. Drawing on over two decades of experience in the UK and abroad, Paul discusses understanding your clients, aligning sales and marketing, and the potential of AI to reach the right audience.

 

Meet our Guest

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Paul Rawson

Marketing Consultant

Paul is an expert in recruitment marketing with over twenty years of experience, specialising in legal and tech. His expertise helps clients define their services and transforms the relationship between sales and marketing to promote business growth.

Past Episodes 

Episode Library1

Episode 1
Kamal Ladwa

Having built and sold a recruitment company, it's safe to say that Kamal truly understands the industry.

Listen Here

Episode Library2

Episode 2
alex Farrel

Hear from the founder and CEO of the workflow automation platform, Autometry, Alex Farrell.

Listen Here

Episode Library3

Episode 3
LOUISE SHAW

Join Jo as she sits down with Louise Shaw, Managing Director of Omni RMS to talk all things recruitment.

LISTEN HERE

Episode LibraryMel

Episode 4
Melanie Forbes

Jo meets Melanie Forbes, one of the UK's most inspirational female recruitment leaders. 

Listen Here