The Growth Bites Podcast
Season 3, Episode 6: Simon Malpas
Stop Wasting Your Recruitment Advertising Budget
In this episode of Growth Bites, Jo sits down with Simon Malpas, Co-founder of TRS Media, to unpack the messy truth about recruitment advertising and what smart agencies are doing differently.
With over 20 years in the industry, including senior roles at Totaljobs and Jobsite, Simon now helps recruitment agencies take control of their job board spend. He shares why simply renewing last year’s contract is no longer good enough and how data-led health checks are helping teams spend less but get more.
If you’re a recruitment leader or marketer looking to optimise budgets, improve candidate quality and use your data better, this one’s for you!
Meet our Guest

Simon Malpas
Global Head of Marketing
Before setting up TRS Media in 2022, Simon had over 20 years’ experience within the recruitment sector, the last 6 years coming as an Account Director with Totaljobs and Jobsite. During this time, he looked after a lot of the major recruitment agencies in the North of England. He has experience in helping agencies of all sizes, from global recruiters to one-person start-ups, brand new to advertising. He has helped them purchase and optimise advertising that was right for their business.
Simon now specialises in working with recruitment agencies to help them achieve more with their advertising. Using a data-driven approach to help recruitment companies understand, purchase and optimise their advertising spend. The use of the company's own data is key to ensuring they can do more with less.
TRS Media are the official media agency of APSCo and works mainly with recruitment companies and RPOs to help them know, purchase and use their media better.
Simon is based just outside of Manchester and has been for the last 25 years but is originally from the Lake District, so is no stranger to rain!