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Claudia De la Cruz: 29-Oct-2024 15:19:22
Implementing marketing automation can significantly enhance efficiency, nurture relationships, and drive growth for your recruitment business. However, diving into automation without proper planning can lead to a variety of pitfalls that could...
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Claudia De la Cruz: 17-Sep-2024 16:19:01
Many of the recruitment businesses I speak to, struggle with outdated or underutilised CRM data, leading to missed opportunities and inefficiencies....
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Claudia De la Cruz: 10-Jul-2024 10:39:39
In a competitive industry such as recruitment, aligning marketing efforts with sales enablement is critical for growth. Sales enablement involves...
7 min read
Claudia De la Cruz: 21-May-2024 17:06:37
I often speak to businesses where the Marketing leader has either inherited a HubSpot portal after joining the organisation or has had it running for...
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Claudia De la Cruz: 16-May-2024 14:42:46
As recruitment agencies seek innovative ways to enhance their marketing strategies and stand out in a crowded market, technology plays a pivotal...
2 min read
Claudia De la Cruz: 05-Apr-2024 13:41:07
Digital marketing is constantly evolving and it can be challenging to keep up. Strategies that delivered exceptional results yesterday might not...
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Claudia De la Cruz: 20-Mar-2024 11:00:10
Businesses often find themselves managing the intricacies of customer relationship management (CRM) systems, inbound marketing strategies, and sales...
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Claudia De la Cruz: 12-Dec-2023 14:23:20
As the end of the year fast approaches, it's only natural that many of us are thinking about the future and what it holds, particularly in the face...
7 min read
Claudia De la Cruz: 13-Nov-2023 11:31:22
The alignment between marketing and sales teams is essential. When marketing and sales work together, they can drive increased revenue and deliver an...
5 min read
Claudia De la Cruz: 21-Sep-2023 11:55:54
When it comes to choosing a marketing automation platform for your business, there are several factors that you need to consider.
