4 min read
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Jo Perrotta: 19-Nov-2024 14:11:02
It's widely known that brands have long relied on and harnessed visual aids to help boost their reputations and connect with their audiences on a...
4 min read
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Claudia De la Cruz: 29-Oct-2024 15:19:22
Implementing marketing automation can significantly enhance efficiency, nurture relationships, and drive growth for your recruitment business....
3 min read
Jo Perrotta: 21-Oct-2024 16:08:49
If you’re looking to maximise your marketing ROI, then take a long hard look at your tech stack. Dig out those dusty tech contracts, understand what...
4 min read
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Debbie Howsam: 16-Oct-2024 15:30:07
As if you hadn’t noticed, B2B marketing is getting tougher. A recent Gartner CMO survey revealed a concerning trend: marketing budgets are shrinking,...
3 min read
Paul Rawson: 30-Aug-2024 11:40:46
Marketing in recruitment often operates in silo, churning our blogs and social media posts independently from sales. Instead, it should be syncing up...
4 min read
Jo Perrotta: 31-Jul-2024 16:53:35
The EU's AI Act becomes law on August 1 which represents a momentous watergate moment for the tech landscape. The landmark legislation will have...
4 min read
Claudia De la Cruz: 10-Jul-2024 10:39:39
In a competitive industry such as recruitment, aligning marketing efforts with sales enablement is critical for growth. Sales enablement involves...
7 min read
Claudia De la Cruz: 21-May-2024 17:06:37
I often speak to businesses where the Marketing leader has either inherited a HubSpot portal after joining the organisation or has had it running for...
6 min read
Claudia De la Cruz: 16-May-2024 14:42:46
As recruitment agencies seek innovative ways to enhance their marketing strategies and stand out in a crowded market, technology plays a pivotal...
2 min read
Debbie Howsam: 27-Mar-2024 13:51:52
Not surprisingly, the morning commute often comes out on top for the least-liked activity named by professionals. It’s something we can understand -...
