4 min read
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Jo Perrotta: 31-Jul-2024 16:53:35
The EU's AI Act becomes law on August 1 which represents a momentous watergate moment for the tech landscape. The landmark legislation will have...
4 min read
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Claudia De la Cruz: 10-Jul-2024 10:39:39
In a competitive industry such as recruitment, aligning marketing efforts with sales enablement is critical for growth. Sales enablement involves...
2 min read
Claudia De la Cruz: 05-Apr-2024 13:41:07
Digital marketing is constantly evolving and it can be challenging to keep up. Strategies that delivered exceptional results yesterday might not...
5 min read
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Debbie Howsam: 20-Feb-2024 10:55:57
It’s Marmalade Marketing’s 7th birthday! As we slice into our birthday cake, we're reflecting on the journey so far. Although today should really be...
2 min read
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Nina Lawman: 23-Jan-2024 15:37:19
Social media is a great place to chat with friends and chuckle at memes of dogs riding skateboards. But it's also a very powerful business tool.
7 min read
Claudia De la Cruz: 13-Nov-2023 11:31:22
The alignment between marketing and sales teams is essential. When marketing and sales work together, they can drive increased revenue and deliver an...
5 min read
Jo Perrotta: 16-Oct-2023 11:21:26
Aligning sales and marketing functions successfully may feel like a unicorn achievement for some managers.
4 min read
Jo Perrotta: 11-Oct-2023 14:30:11
Understanding the nuances between different marketing strategies is crucial for growing your business effectively.
4 min read
Jo Perrotta: 25-Jul-2023 10:38:57
We’re more than halfway through a year where the news cycle has been dominated by AI, both as a topic and as the author, it seems.
3 min read
Jo Perrotta: 07-Jun-2023 10:07:49
You know that marketing can make you money but so far you have struggled to provide any meaningful MROI. Social media analytics are all well and good...
