The Marmalade Marketing Blog

Our latest news and marketing insights.

Sign Up Today

Recruitment Marketing

3 min read

The Salary Survey: A Powerful Tool for Recruitment Consultants to Drive New Business

As a recruitment consultant, you know the challenges of breaking through the noise and reaching decision-makers. It’s often difficult to get past the...

Read More

4 min read

Unlocking the Hidden Value in Your Recruitment CRM by Managing Data Effectively

Many of the recruitment businesses I speak to, struggle with outdated or underutilised CRM data, leading to missed opportunities and inefficiencies....

Read More

4 min read

How Recruitment Firms Can Thrive Under the AI Act… As Long as They Are Compliant

The EU's AI Act becomes law on August 1 which represents a momentous watergate moment for the tech landscape. The landmark legislation will have...

Read More

6 min read

Part Two: The New Skills and Developments Emerging From AI and How the World of Work Can Leverage Them

Across the fast-paced technology landscape, AI is a force to be reckoned with, especially within the workplace. The rapid adoption of AI in various...

Read More

4 min read

From Leads to Clients: How Marketing Drives Sales Enablement for Recruiters

In a competitive industry such as recruitment, aligning marketing efforts with sales enablement is critical for growth. Sales enablement involves...

Read More

4 min read

Part One: AI Is Gathering Pace, but How Will This Impact the Global Economy and Wider Workforce?

In the past 12 months, the rapid expansion of AI across various aspects of our lives, both personal and professional, has significantly influenced...

Read More

2 min read

Three C's of Recruitment Marketing: Part Three

Welcome back to our final blog in the series on the Three Cs of successful recruitment marketing. Having explored how to effectively connect with...

Read More

2 min read

Three C's of Recruitment Marketing: Part Two

Welcome back to our blog series on the Three Cs of successful recruitment marketing. After exploring effective strategies for engaging potential...

Read More

3 min read

Three Cs of Recruitment Marketing: Part One

Welcome to our blog series on the Three Cs of successful recruitment marketing: Client, Candidate, and Colleague. In this series, we will explore how...

Read More

3 min read

Megaphones to Whispers: How Recruitment Marketing Became Soft Sell

Shouty marketing might work for double-glazing sales, but recruitment marketing has adopted a softer approach over recent years. In the age of data...

Read More