The Marmalade Marketing Blog

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Recruitment Marketing

3 min read

Megaphones to Whispers: How Recruitment Marketing Became Soft Sell

Shouty marketing might work for double-glazing sales, but recruitment marketing has adopted a softer approach over recent years. In the age of data...

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Coffee and a mobile phone

1 min read

Unlock Recruitment Marketing Success with "The Art of Growing Your Business Through Marketing"

In the recruitment industry, standing out from the crowd can be quite a challenge. With an abundance of digital tools that level the playing field,...

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Two men sat together recording a podcast

4 min read

Demand Generation Marketing vs. Lead Generation Marketing: What's It All About?

Understanding the nuances between different marketing strategies is crucial for growing your business effectively.

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Man in suit at desk using laptop

3 min read

What's Stopping you from Measuring your Marketing Return On Investment?

You know that marketing can make you money but so far you have struggled to provide any meaningful MROI. Social media analytics are all well and good...

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Woman looking at phone

4 min read

MROI: Where Do You Start?

You’ve made the decision to start measuring MROI, you’ve overcome the blockers mentioned in our last blog but what’s next and how to get started with...

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Recruitment marketing Salary Survey on Laptop

2 min read

Introducing the World's First Recruitment Marketing Salary Report

Recruitment marketing functions were once seen as the ‘colouring-in’ department that usually fixed things without thanks.

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The three wise men stood in a barn

4 min read

Three Wise Women: A Tale of Recruitment Marketing Truths

In a twist on the traditional Christmas tale, we bring to you the gift of truth from Three Wise Women this festive season. Truths that will enable...

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Man smiling sat at meeting table with laptop

4 min read

The Trust Economy & Digital First

Trust is, and always has been, at the core of the economy; and with more than 5 billion people using the internet today, trust and a digital first...

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Man sat at desk looking at tablet.

3 min read

6 Ways to Leverage LinkedIn For Your Recruitment Brand

Recruiters have utilised LinkedIn as a tool since it was officially launched way back in 2003. Nowadays, the platform is so much more than a place...

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Man in coffee shop looking at phone

4 min read

Recruitment Marketing ROI vs Measuring Marketing ROI

“If you can't measure it, you can't manage it.” - Peter Drucker Every CEO, MD and Director wants to know what they are getting from their investment...

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