7 min read
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Jo Perrotta: 25-Nov-2024 13:16:13
In our last article, we talked about how brands are increasingly using sound - by adopting a sonic identity - to forge a unique voice and footprint. So just like a visual logo helps to create clear recognition and association with a brand, a sonic...
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4 min read
Jo Perrotta: 19-Nov-2024 14:11:02
It's widely known that brands have long relied on and harnessed visual aids to help boost their reputations and connect with their audiences on a...
3 min read
Jo Perrotta: 21-Oct-2024 16:08:49
If you’re looking to maximise your marketing ROI, then take a long hard look at your tech stack. Dig out those dusty tech contracts, understand what...
4 min read
Jo Perrotta: 31-Jul-2024 16:53:35
The EU's AI Act becomes law on August 1 which represents a momentous watergate moment for the tech landscape. The landmark legislation will have...
6 min read
Jo Perrotta: 24-Jul-2024 14:59:07
Across the fast-paced technology landscape, AI is a force to be reckoned with, especially within the workplace. The rapid adoption of AI in various...
4 min read
Jo Perrotta: 03-Jul-2024 10:05:22
In the past 12 months, the rapid expansion of AI across various aspects of our lives, both personal and professional, has significantly influenced...
2 min read
Jo Perrotta: 12-Jun-2024 12:11:21
Welcome back to our final blog in the series on the Three Cs of successful recruitment marketing. Having explored how to effectively connect with...
2 min read
Jo Perrotta: 03-Jun-2024 10:41:32
Welcome back to our blog series on the Three Cs of successful recruitment marketing. After exploring effective strategies for engaging potential...
3 min read
Jo Perrotta: 17-May-2024 10:56:00
Welcome to our blog series on the Three Cs of successful recruitment marketing: Client, Candidate, and Colleague. In this series, we will explore how...
3 min read
Jo Perrotta: 10-Apr-2024 10:50:34
Shouty marketing might work for double-glazing sales, but recruitment marketing has adopted a softer approach over recent years. In the age of data...
