4 min read
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Claudia De la Cruz: 18-May-2022 16:55:41
“If you can't measure it, you can't manage it.” - Peter Drucker Every CEO, MD and Director wants to know what they are getting from their investment in marketing.
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6 min read
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Jo Perrotta: 28-Jan-2022 16:42:23
The recruitment sector is booming on a global scale, and whilst many businesses are making hay whilst the sun shines, with great success comes great...
3 min read
Jo Perrotta: 14-Dec-2021 17:00:59
I remember my mum asking me this question (or the more formal: "Don't take that tone with me, young lady!") when I was a child. I hadn’t said...
4 min read
Jo Perrotta: 18-Nov-2021 14:41:24
For the recruitment marketers out there who have been utilising video as part of their digital strategies for a few years now, you may look back on...
2 min read
Jo Perrotta: 08-Nov-2021 16:24:53
The great rehire of 2021 is in full effect, and recruitment businesses are operating at maximum capacity as they navigate a highly candidate-driven...
4 min read
Jo Perrotta: 13-Oct-2021 09:33:59
While marketing has always existed in recruitment, a strategic approach to it is far from the norm. But, thankfully, this is changing.
2 min read
Jo Perrotta: 23-Sep-2021 16:13:00
In our lives, we hope to surround ourselves with the best people who have the biggest positive impact on our lives.
4 min read
Jo Perrotta: 01-Jun-2021 16:14:00
The sun is shining (pass the ice lollies!), and recruitment businesses are making hay again. But, what does this mean when the pendulum swings?...
4 min read
Jo Perrotta: 19-Feb-2021 10:30:15
‘This is your captain speaking, prepare for landing’ - a short sentence which usually packs a positive punch. It’s no secret that the majority of us...
11 min read
Jo Perrotta: 10-Feb-2021 09:56:15
Marketing investments for recruitment businesses should be based on the impact it will have on your sales, and how much it will help increase brand...
