The Marmalade Marketing Blog

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Image of the Talk of Manchester Award

1 min read

Marmalade Attends The Talk of Manchester Awards 2023

December was a busy month for Marmalade. The highlight, however, was receiving a rather flashy new title. Cue drumroll… We are proud to announce that we have been chosen as the winners of 'Best Digital Agency' at the Talk of Manchester Awards 2023!

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6 min read

The Impact of AI on Marketing Teams: Evolving Roles and Skills

As the end of the year fast approaches, it's only natural that many of us are thinking about the future and what it holds, particularly in the face...

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Jo stood with the Fearless Adventures team

Marmalade Attends The Fearless Founders End-of-Year Celebration

Our Managing Director, Jo Perrotta, spoke at Fearless Adventures "Fearless Founders End of Year Celebration" in Manchester last week alongside two...

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Marmalade Attends The Global Recruiter Awards 2023

The Marmalade Marketing team had a fantastic time attending The Global Recruiter Industry Awards 2023. It was wonderful to get together with some of...

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7 min read

Why Marketing and Sales Alignment Fails and How to Fix It

The alignment between marketing and sales teams is essential. When marketing and sales work together, they can drive increased revenue and deliver an...

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Woman sat at computer smiling

4 min read

The Role of Marketing Automation in Demand Generation: Streamlining Processes

Don’t be scared off by the marketing buzzwords in this title! We’re here to tackle these topics and break them down for you.

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Coffee and a mobile phone

1 min read

Unlock Recruitment Marketing Success with "The Art of Growing Your Business Through Marketing"

In the recruitment industry, standing out from the crowd can be quite a challenge. With an abundance of digital tools that level the playing field,...

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5 min read

Aligning Sales and Marketing with ABM: A Winning Partnership

Aligning sales and marketing functions successfully may feel like a unicorn achievement for some managers.

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Two men sat together recording a podcast

4 min read

Demand Generation Marketing vs. Lead Generation Marketing: What's It All About?

Understanding the nuances between different marketing strategies is crucial for growing your business effectively.

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Man with laptop and coffee

5 min read

Key Considerations for Selecting a Marketing Automation Platform

When it comes to choosing a marketing automation platform for your business, there are several factors that you need to consider.

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