3 min read
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Claudia De la Cruz: 19-Dec-2024 12:26:41
Recruitment businesses increasingly rely on multi-channel campaigns to engage candidates and clients. Whether through email marketing, social media, paid ads, or job boards, a coordinated approach allows agencies to reach the right audiences at the...
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4 min read
Paul Rawson: 09-Dec-2024 10:39:13
As 2025 approaches, marketing continues to have a bigger impact in recruitment, and the pace of change and disruption will not slow down. We wanted...
4 min read
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Debbie Howsam: 05-Dec-2024 10:07:54
At Marmalade, whenever we onboard a new client, we make it our mission to ‘get under the hood’ of their business. During this process, we often hear...
7 min read
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Jo Perrotta: 25-Nov-2024 13:16:13
In our last article, we talked about how brands are increasingly using sound - by adopting a sonic identity - to forge a unique voice and footprint....
4 min read
Jo Perrotta: 19-Nov-2024 14:11:02
It's widely known that brands have long relied on and harnessed visual aids to help boost their reputations and connect with their audiences on a...
3 min read
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Nina Lawman: 12-Nov-2024 13:43:21
As we near 2025, LinkedIn has given us an impressive line-up of new features and updates over the past year, and if you’re serious about making the...
3 min read
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Leah Brotherton: 05-Nov-2024 09:40:33
As we hurtle towards 2025, it’s more important than ever for brands to make an impact. With competition heating up and customer attention spans...
4 min read
Claudia De la Cruz: 29-Oct-2024 15:19:22
Implementing marketing automation can significantly enhance efficiency, nurture relationships, and drive growth for your recruitment business....
3 min read
Jo Perrotta: 21-Oct-2024 16:08:49
If you’re looking to maximise your marketing ROI, then take a long hard look at your tech stack. Dig out those dusty tech contracts, understand what...
4 min read
Debbie Howsam: 16-Oct-2024 15:30:07
As if you hadn’t noticed, B2B marketing is getting tougher. A recent Gartner CMO survey revealed a concerning trend: marketing budgets are shrinking,...
